LinkedIn Ads Expert

About AJ Wilcox

AJ Wilcox is the founder of B2Linked, a LinkedIn Ads-only agency established in 2014 that helps B2B marketers and recruiters optimize and scale their LinkedIn Ads performance. Over his career he has managed five of LinkedIn’s top ten spending accounts, overseen more than $150M in ad spend, spoken at over 80 industry events and appeared on more than 200 podcasts. He also hosts The LinkedIn Ads Show podcast, sharing practical tips, tricks and strategies for LinkedIn Ads.

He lives in Utah with his wife and 5 kids. He’s a red-head and triathlete, and his company car is a wicked-fast go-kart.

AJ Wilcox was born in Salt Lake City, Utah on May 7, 1984, but grew up in Mesa, Arizona.

He graduated with his BS in marketing from the business school at Brigham Young University.

As seen on

As seen on - White

Content Marketing World – AJ Wilcox speaker page
Paid search vs. paid social: how to design the ideal marketing mix – MarTech (Marketing Land)
How to market a marketing agency using LinkedIn Ads – Digital Marketing Radio
Social Media Marketing World – How to Succeed With LinkedIn Ads (Social Media Examiner)
The Ultimate Guide to LinkedIn’s Ad Units – PPC Hero / Hero Conf

Maximize Your Return by Minimizing Waste from LinkedIn Ads

After auditing 800+ LinkedIn Ads accounts, we've found one common theme: Wasted ad spend. B2B marketers need to cut the waste from poor targeting, bidding, and campaign setup in order to maximize their return on the platform.

Discover how much you can save with B2Linked.

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